About

I work with Business Owners, Managing Directors, and executive teams responsible for progress, performance, and long-term value. Where they are expected to stand out, stay relevant, and articulate a clear direction to their customers, teams, investors, and partners.

My role is to bring perspective and structure. I support leaders by cutting through noise, align decision-making, and define a narrative that drives competitive positioning and strong differentiation. One that guides choices, to focus teams, and creates confidence internally and externally.

With over 20 years' experience working across multiple industries, I bring clarity from the outside combined with commercial judgement. Acting as a trusted advisor and sounding board, offer a unique perspective that challenges, as well as reassures.